What’s your background and how did you get into management?
I just celebrated 7 years at Target Corporate in Minneapolis, MN. I’ve had the opportunity to work on a lot of exciting technology initiatives and projects. A couple of my favorite projects include an app refactor to prepare for the launch of Cartwheel, integrating various systems after Target’s acquisition of cooking.com & chefscatalog.com and helping my team build a homegrown API Platform to support the hundreds of APIs that exist within our ecosystem.
I always knew that leading people was one of my long term goals and was excited to accept an offer a couple years back to fill the open management position on my engineering team. Since then, I have led over 40 people on 6 different Scrum teams.
I currently lead a team of 18 front end Engineers who build various applications to support Target’s Supply Chain organization.
At Target, I am also very fortunate to have several opportunities to share my passion for enabling young women to build confidence for future careers in technology.
Finally, I have enjoyed disrupting the norms of traditional leadership by spending time researching, testing out, and advocating for various techniques to tenaciously put developers first. This year, I founded a company called Developer First to provide resources, strategies, and tools for new managers to effectively lead their teams.
What are the biggest challenges you face?
Time management – I have a very large team which requires me to interface with many different business partners (in addition to the most important roles of my job; supporting and advocating for the Engineers).
I have found various ways to overcome this – prioritizing 1:1s as non-negotiable or movable meetings, continuing to invest in my communication skills, and delegating as much as I can.
I have found a couple other tools that have helped me effectively manage my time. For example, the Eisenhower Matrix can be a powerful tool to prioritize tasks by urgency and importance. If I have an especially busy day or a long to-do list, I organize the tasks by considering which ones are: urgent and important (DO FIRST), important, but not urgent (PLAN A TIME TO DO LATER), urgent but less important (DELEGATE). https://www.eisenhower.me/eisenhower-matrix/
I also try to follow a Kanban model throughout the day by limiting the amount of ‘in progress’ tasks. This helps to decrease the amount of context switching. I often find that when I take too much on, even small tasks, the quality of my work suffers, or I completely forget to complete some tasks.
It took far too many years for me to come to the realization that when you say Yes to something, you are saying No to something else. I was one to sign up for any opportunity that came my way. At a large company, this can pile on quickly. Now, I try to only sign up for opportunities that align to my priorities as a leader. These often fall into the following buckets: gathering or sharing information for my team and removing blockers that prevent the team members from making progress towards professional and personal goals.
What’s your approach to hiring?
When hiring, I try to focus on work ethic, attitude, passion, and an ability to admit to past failures. We can train for skill later!
I only hire motivated, driven, curious people with positive attitudes. Obviously people will have “off” days. I also require that people can admit to, and demonstrate that they learn from, past mistakes. Everyone makes mistakes, but those who can articulate and teach others what they learned from mistakes will improve the culture of our organizations.
What’s your advice for managers who are just starting out?
Don’t try to fit into the perfect mold of a manager – be yourself. Identify, make yourself aware of, and work to improve your gaps, but spend more time working to invest in your strengths.
Read as much as you can – there are so many leaders in our industry who graciously share their stories and wisdom.
Determine your priorities as the team’s leader, and make sure you are fulfilling those – what do you need to focus your time and energy on today to serve them best? One day might require spending all of your energy coaching a low performer on the team and the next could involve meetings with business partners to better understand the vision of your team’s product. Make sure you are constantly auditing yourself to see that you are spending time on the right things.
What’s your workday like and how do you manage your time, emails, etc.?
Every day looks very different for me as I try to adapt and shift my time and energy to meet the needs of the team.
A typical day will usually include attending each team’s morning standup, and a couple 1:1s. The rest varies drastically day by day. For example, tomorrow I have 6 1:1s, 3 stand-ups, an all team meeting, a weekly touch base on a cross-org initiative, a monthly touch base with other leaders in my area, and an overview of key business metrics that our apps impact.
What’s a personal habit that contributes to your success?
I have worked to establish a morning routine that seems to (help) keep me sane: exercise, gratitude, prioritizing, and planning the day hour by hour. This routine helps me start the day with a clear focus and less anxiety to adapt to the inevitable changes that come my way.
Share an internet resource or tool that you can’t live without.
Actually, the Rands Leadership Slack workspace where I met Vidal! I only discovered it a couple weeks ago, but have been amazed by the community. It is a great place to seek advice on a specific topic or issue, and also discover new resources, events, and tools.
If you could recommend one book to managers, what would it be and why?
Radical Candor by Kim Scott. She is able to demystify the act of giving feedback, in my opinion, is one of the most important roles of a leader.
What’s your approach to mentoring and coaching members of your team?
I try my best to listen more than I talk. Too much of our day is spent doing things we THINK people need, instead of actually listening to them. In all of my 1:1s, I make sure to ask 2 questions: What is on your mind? What can I help with this week? These will help you get to the point quickly and not waste time talking about unimportant things. However, I do also dedicate at least a couple minutes to ask about personal things – how was their weekend? Do they have any fun trips planned? Trust is everything when leading people. Without trust, coaching and mentoring can’t exist.